in advance ofThursday ’s Apple event , James R. A. Davenport — author of the data point and visualisation blogifweassume.com — decided to investigate the datum behind Apple ’s ware refreshes . Here , he shares his finding about refresh times and changing cost .
As an Apple computer sports fan I ’ve been a prospicient time lecturer ofMac Rumors , a website that report with child Mac news and rumour . One enceinte feature article is their Buyer ’s Guide , which tracks the refresh history data ( and rumors ) to suggest when products are due for an upgrade .
I ’ve been wondering if ( a ) Apple products are actually getting cheaper over time , and ( b ) if Apple is refreshing products quicker ?

Here ’s the base price versus the days since last refresh for a bunch of current Apple products on Mac Rumors :
Some products change in price quite a bit , most do n’t . The refresh timescales also move around quite a piece .
1. Autumn Is the Season of New Toys
This of course micturate sense : reckoner and tech are bighearted point for Back - To - School sales .
2. MacBook Air Keeps Getting Better!
I ’ve long held that the 13″ MacBook Air is by far thebest laptopApple makes , and it ’s one of the only intersection that show a uninterrupted decay in price . The Air has steadily transmute from a niche high - remnant portable to the standard ingress - level laptop !
3. Update Times Are Getting Slightly Shorter
This is n’t a extremely significant upshot , but it ’s interesting that loss timescales in the last 2 - 3 class have start to meet to a slightly low-toned yoke .
4. Cheaper Products Usually Get Renewed Slower
… except for the Mac Pro , which is the most neglected Apple Cartesian product usually . This result was very counterintuitive to me , I figured there would be more unpredictability in the low-spirited - Leontyne Price products and thus shorter refresh timescales . This “ style ” is driven by the rapid refresh times of the Air and Retina laptop computer .
This post first seem onifweassume.comand is republished here with kind permission from James R. A. Davenport . James is a Ph.D. campaigner in Astronomy at the University of Washington in Seattle , and writer of the data and visual image blogifweassume.com .
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